Working on the campus on the campus of the United States Naval Academy affords me a few opportunities. One of those opportunities is to chance to meet some real, in-the-flesh, Navy people. You could include amongst these individuals a number of Captains. They come in all shapes and sizes. Some men, some women, some in actual command of ships, and some drydocked. But none of them look like this guy:
Naval credentials aside, there’s no disputing the following of swashbucklers and seamen that Cap’n Crunch commands. While I’ve yet to submit to full impressment to his cereals and his cereals alone, I’ve dabbled in Crunchberries from time to time, and respect the iconic nature of the Original. Yet when it comes to one of his most popular vessels of war, Peanut Butter Crunch, I’ve yet to step on board.
Until now.
What took me so long, you ask? The reasons are many, but at the end of the day, despite developing a newfound appreciation for peanut butter, the results still the same. I had been avoiding the Captain’s peanut butter ship because I was serving aboard an enemy craft, the venerable, if not unsinkable, U.S.S. Reese’s Peanut Butter Puffs.
Would a tour of the Cap’n's arsenal convince me to abandon my principles of cereal allegiance and defect from General Mills to Quaker? There was only one way to find out.
The initial taste of Peanut Butter Crunch is salty-sweet, with a distinctive peanut butter flavor that could almost pass as coming right out of the jar. The pieces are crunchy and airy, slightly gritty to the palate, but smoother than, say, similar toasted corn cereals like Kix. It doesn’t really taste like classic Cap’n Crunch, but there’s no mistaking the Peanut Butter taste. It strikes me as intense and “natural,” like those peanut butter brands which don’t add any sugar and just rely on ground peanuts. I can appreciate it but I think it could use a little more sugar, or, at the very least, a little less of a slight corn and salt aftertaste.
The saltiness dissipates a little in milk, but it still carriers enough weight to avoid any cloying connotation. Slightly more “creamy” in terms of mouthfeel while in milk, the corn and peanut butter based puffs take on a delectably if not signature stick-to-the-roof-of-your-mouth feel that many have come to expect from both Peanut Butter and Captain Crunch. Personally, I like the sensation. It allows you to enjoy a genuine peanut butter flavor, and to slow down in the mindless spoonfuls that sometime consume the serial cereal eater. The end-milk though is pretty worthless. It doesn’t absorb the sweetness well, and doesn’t taste of peanut butter.
I can’t help but feel something is missing from the Cap’n's Battleship of Peanut Butter power. While the depth of peanut butter flavor is more natural tasting than Reese’s, the mouthfeel of the pieces suffers from a certain degree of grit and lack of smoothness. Likewise, the salt to sugar ratio just doesn’t match the tastes of what you’d expect in a kids cereal, while a darker sweetener would be preferable to just plain old sugar. Last but not least, the cereal is just to one-note. Peanut Butter without chocolate or peanut butter without jelly is like a bagel without cream cheese. I mean, it’s good, but it’s just so much better when you add that much-needed sidekick. Like a Pirate Captain without a first Matey, or just Mike Leach without an efficient starting quarterback, Peanut Butter Crunch losses itself on the high seas in search of the treasure island of cereal awesomeness.
And now, to get the opinion of another great, not quite an actual Pirate Captain. Mike Leach, your thoughts?
Current Rankings for Peanut Butter Cereals:
- Reese’s Peanut Butter Puffs
- Peanut Butter Multigrain Cheerios
- Cap’n Crunch Peanut Butter Crunch
- Pebbles Boulders Chocolate Peanut Butter
- Mothers’ Peanut Butter Bumpers
Food for Thought: What’s the best Cap’n Crunch Flavor (Seasonal and discontinued versions fair game)
Cap’n Crunch’s Peanut Butter Crunch
- Price: $2.00 (On sale at Safeway)
- Ranking: 7/10
- Chances I’d Buy Again: 65%






Completely agree with your peanut butter cereal ranking. I really did enjoy this cereal, especially for just dry snacking. I would eat it again – although I don’t think I’ve ever actually had any of the cap’n's other cereals (even the original)
I’ve been meaning to get my hands on the Whoops All Berries. It’s super sweet (I think like 15 g of sugar oper ounce or something like that) and my guess is the artificial berry flavors would be quite good with the peanut butter flavor of PB Crunch. Why Quaker does not combine the two in PB+J Crunch remains an eternal mystery.
I just bought the cinnamon roll flavor because of your review of it and Publix had a buy-one-get-one-free deal. I could not resist even though I already had several cereal boxes to finish on the shelf. But you know how it is. No self control
whoa my bad I just went to reread your review and it was totally for an ice age promotional version. Now I have a cereal that I know nothing about and my excitement has doubled!lol
Ooooo do share!
Dude…your ratting need to include the awesomeness that is PB Puffins. The problem is that they are freaking expensive. This week I tried to avoid having to take out another mortgage and decided to sub in the Whole Foods brand of PB cereal…Still pricey, but a little cheaper than the Puffins.
To be honest, the PB Puffins are MUCH tastier, but the Whole Foods stuff looks a LOT like the Captain Crunch stuff.
But I will have to check out the Cheerios…I never thought they would be that high up in your rankings.
You know I had the Puffin’s and I was not all that impressed. I am still a fan of the PB Cheerios fo sho!
The Captain Crunch Cereal, well its not what I expected. The cereal is round like Kix, but I knew the shape would be different from original Captain Crunch from the picture n the box. However the texture is nearly the same as Kix too, though the cereal does stay crunchier in milk. It still gets soggy soon enough for me to prefer it in yogurt, trail mix or as an ice cream topper. Basically this is a dry snacking cereal. The flaor is unimpressisive. Its not bad but its just cinnamon lacking any flavor extras that would make it more of a cinnamon roll. I think I may even prefer Kellogg’s Cinnabon cereal. Maybe the oat base makes it better for the cinnamon flavor than corn?
Anyway the short of it is that the cereal was basically a better version of cinnamon Kix. I think its better because of a stronger flavor and some what increased durability in milk.
Awsome review, and about what I’d figured they be. I’ll be grabbing these eventually, I’m sure.
My Ranking:
1. PB Puffins
2. PB and Chocolate Puffins
2. PB Cheerios
3. PB Captian Crunch
4. PB Panda Puffs
5. Reese’s Puffs
6. PB and Chocolate Boulders
This is just my ranking, and as you can see I’ve tried my fair share of PB cereals.
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